Carolee S. Clark
Newsletter July 2012

The Stress of Painting a "Painting a Day"
contemporary urban scene by Carolee Clark
© Carolee Clark, "Bernard Avenue," 10" x 10", acrylic

Set a Goal!

In March 2009, I gave myself a new challenge … to become a “daily painter” for one year, producing one small painting at least 5 to 6 times a week. To stay motivated I would post each painting on my blog and they would be for sale at a very affordable rate.

There were two reasons for this new objective. I am always striving to become a better painter and figured this couldn’t hurt. Secondly, I wanted to see how small, inexpensive paintings would sell.

What I didn’t expect was how long these smaller paintings would take to complete. Coming up with an idea, doing a thumbnail sketch to compose it, paint and complete a painting takes me a minimum of 8 hours! Even then, the painting might not be up to par, so I wouldn’t post it. Believe me, this doesn’t leave much room to complete the other art business chores (photographing, posting to the blog, shipping, marketing, sales, bookkeeping, ordering supplies), not to mention other life activities such as grocery shopping, spending time with your family, or practicing your chip shots (golf for those of you who don’t share my other passion).

This self-induced stress of trying to complete a painting in a day did have some rewards. I was selling a few paintings and the feedback I was getting was positive and encouraging. In that first year I did manage to paint an average of 5.8 paintings a week.

Three years later and a wee bit wiser, I have learned a few things:

Now I paint a “painting a day” every other day. It leaves me time to fine tune a painting, live life without the added stress and still paint affordable art.

It is incredibly difficult to produce a painting a day. However it is not difficult to be in my studio painting every day.

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